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Discover our articles on the perfume industry, illustration homemade & photography interviews and analyses
Léa Seydoux casts a spell on YOU
The 1st book dedicated to exposing the story of the iconic CHANEL N°5
A campaign that saved the Chanel N°5
Digimind : Data visualization tool for Paco Rabanne perfume
1 Million de Paco Rabanne To begin with, we will carefully study the data given about Paco Rabanne’s masculine best -seller perfume : 1...
30 nov. 2021
2 min de lecture
Jean Paul Gaultier Digimind
In today's digital world, data is undoubtedly one of the most direct ways to measure brand popularity. Through Digimind, we will analyze...
30 nov. 2021
2 min de lecture
Jo Malone Digimind
The covid-19 pandemic not only impacted people’s health, livelihood, but affected the economic sector massively. Obviously, JO MALONE,...
30 nov. 2021
2 min de lecture
Data Visualization Tool
Maison Francis Kurkdjian has been around for over a decade. The niche perfume house has gradually infiltrated the market and their...
29 nov. 2021
1 min de lecture
Analyzing Dior Sauvage's Comeback strategy with Johnny Depp
In this article I would like to talk about how Dior turned the product perception for one of its most controversial product “Sauvage Men”...
28 nov. 2021
2 min de lecture
Chanel N°5 : social listening analysis using Digimind
In this articles we will analyze the Chanel N°5 achievements in the last years with the following indicators through Digimind. Some...
26 nov. 2021
4 min de lecture
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