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Data Visualization Tool

Maison Francis Kurkdjian has been around for over a decade. The niche perfume house has gradually infiltrated the market and their olfactory echo in customer demand for exquisite and distinctive creations.

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According to the data visualization tool, the name of the luxury perfume house, Maison Francis Kurkdjian, has been mentioned widely and has over 318 million reaches in the last two years.


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There are over 73% are mentions which are positive on different forums where customers talk about their experiences using Baccarat Rouge 540 which is one of the most famous fragrances of Maison Francis Kurkdjian.

While 23% are neutral mentions which are mostly advertising, brand and products introduction of various sites.

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Preferences of scents are varied from one person to another, there are negative mentions. Baccarat Rouge 540 is a very concentrate molecule perfume. However, that could cause some customers and perfume lovers to notice the hospital smell as mentioned on reddit.com.








Regarding the genders, this scent is favored by both genders. 51% are men aged 18-25 years old and 49% are women aged 18-40 years old however, majority is 26-40 years old.

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In terms of geographic, most of the mentions are from United States.

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By Supichcha Pam Wanichchokij

29/11/2021

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